London's growing market, the rental revival

This huge level of growth is due to an increase in population, lack of affordable housing for first time buyers and a new generation attracted to the freedom of renting. Renters in London are now willing to pay a premium of 40% for new build apartments compared to resale homes as they now seek out a higher quality specification and choice of amenities. We look at the boroughs with the highest rents and which areas are becoming increasingly popular for renters.

Click here to download the rental revival report